The Complete Guide to Event Management in 2023

Event planners are always on the lookout for the latest event technology. The importance of mobile technologies can no longer be overstated and event apps are a vital tool in any professional’s arsenal. In this article, we’ll explore what makes an effective event app, how they can be used effectively, and why they are becoming more popular than ever before.

The Rise of the Event App

The rise of the event app has been a boon to all parties involved in the events industry. With more people than ever carrying their phones with them at all times, it’s no surprise that your event needs to be accessible on your attendees’ devices. Event apps make this easy—and they’re also great for exhibitors and sponsors!

Event apps are an excellent way to communicate important information from the organizers to attendees who have downloaded them before the event starts. This can include things like venue maps and transportation options, speaker bios and social media links, or even interactive features like polling or geolocation games for attendees who wish to engage with one another during breaks in between sessions.

Event apps can also help exhibitors reach out directly with potential customers through push notifications about specials on products or services (if you plan an expo-style show). You’ll be able to easily track which booths have downloaded your app so you know where best place flyers advertising future events or promotions that would appeal specifically toward customers who already showed interest by installing your app!

What Makes a Good Event App?

  1. The app should be easy to use.
  2. It should be easy to navigate.
  3. It should be easy to download.
  4. The app should be secure, and it’s very important that you don’t store any data on the device itself. This is why all event apps are cloud-based, so that your event attendees can view their schedules from anywhere at any time without having to worry about losing their device or not having enough memory for the app on their phones/tablets/laptops/etc., which only makes sense because there’s no point in paying for an expensive technology if you have nowhere safe where it can be accessed!
  5. The app should also allow users’ profiles (like name badges) so they can identify themselves when they check into an event location like ballrooms or registration desks etc., which will help organizers manage attendance as well as provide welcome messages like “Hello John Smith” or whatever else may fit within your brand guidelines 🙂 Remember though: don’t use names unless otherwise authorized by each attendee beforehand!! Remember also: never share personal information with strangers either – especially not during registration processes where this is extremely common practice among other companies who “helpfully” offer such things up freely without asking permission first (and sometimes even after permission has been granted). That said however – if you do want people’s email addresses then just make sure to follow our advice thoroughly beforehand so everything goes smoothly 🙂 If there aren’t any issues then we will update regularly throughout 2020 until 2022 when these new laws come into effect once again but hopefully sooner rather than later 😉
Untitled design(2981)

Check-In and Registration

Check-in and registration are the first things attendees do when they arrive at an event. This is a chance to get them excited about what’s happening later on in the day, as well as introduce them to some of your speakers or sponsors.

When it comes to check-in, keep it simple and fun! You can incorporate games or activities that relate back to the theme of your conference, like teams competing against each other for a prize or a raffle draw where people win badges for completing challenges such as posing next to our mascot in funny photos with him (bless us if we have one).

Live Polling, Q&As and Audience Engagement

If you’re hosting a conference or event, one of the best ways to engage attendees is by using live polling. Live polling allows audiences to ask questions in real time and receive a live response from speakers or moderators. It’s especially useful when there are multiple interactive sessions throughout your event.

Once they’ve asked their questions, participants will also be able to see how other attendees voted on each answer, as well as whether they agree or disagree with them. This way you can collect feedback that could later be used in planning future events or improving existing ones.

Other ways you can use audience engagement:

  • Q&A – Hosting Q&A sessions during your event gives participants the chance to ask speakers for clarification on topics discussed during their presentation(s). For example, if someone asks a question about content that was covered in an earlier session, other attendees may want clarification before moving forward into new material being presented at this time (e.g., “I heard something about this topic being covered earlier on today but I’m not sure what it means”). By facilitating these types of interactions between presenters and audience members directly following each presentation session (i) ensures all questions are answered prior leaving room open only for positive experiences while attending future events hosted by yours truly; (ii) helps prevent confusion among audience members due their inability to communicate effectively among themselves due lack thereof knowledge base related topics discussed throughout course duration.”

Gamification and Challenges

One of the most unique aspects of event management is the ability to create a fun, engaging experience. A great way you can do this is with challenges. A challenge is a competition or task at an event that requires participants to work together to achieve something greater than they could have done alone.

Challenges can be as simple as asking attendees to make the most noise during a presentation or more complex like creating buzz for an upcoming product announcement by having attendees tweet about it beforehand. The ideas are limitless!

See Also

Attendee Networking

Event networking is a key part of event management, and it’s important to consider the different ways in which attendee networking can be useful. Networking isn’t just about meeting people; it’s about building relationships with them. In order to create strong bonds between attendees, organizers need to make sure they’re inviting the right people and giving them ample opportunities to get together during the event.

Untitled design(2982)

Organizers should try to avoid setting up too many structured networking events or initiatives at their event (if such things are even possible). Instead, they should focus on creating an environment where attendees feel comfortable talking with one another—a place where everyone feels welcome and valued. This will encourage attendees from all levels of your organization (not just those who are naturally outgoing) to mingle and exchange ideas.

Event Planners Should Be Open to New Technology

For event planners looking to stay on top of the latest industry trends and networking opportunities, the event planner expo located here is a must-attend event in 2023. Discover the complete guide to event management and explore the top conferences and gatherings. If your event is a music festival, you may want to try out augmented reality or virtual reality experiences for attendees—but don’t let them become a hindrance by forcing attendees to order drinks through their phones in order to unlock content and access certain parts of the festival (mimicking an actual real-life experience). When planning events, always keep in mind not only what you want attendees’ experiences at your event to look like but also how these supposed benefits for the attendee might backfire on them if implemented poorly.

High-Quality Event App Can Significantly Enhance Any Event

While an event app may seem like an unnecessary expense for a small gathering, it can actually be the difference between success and failure. For example, your event’s guest list is likely to grow as more people find out about your event. If you don’t have an easy way for them to RSVP online, they might turn elsewhere or even forget about attending altogether.

If you want to make sure that your guests attend and enjoy every aspect of your event (and not just the free food), consider using a high-quality mobile app for events like Swapcard or Swapcard competitors as part of your overall strategy.


In short, event apps are becoming an integral part of the events industry and offer many benefits. They make it easy for attendees to find out more about your event, book tickets and participate in interactive features like live polling. Event planners should be open to new technology, but they must always ensure that it contributes to the overall event experience rather than distracts from it.

What's Your Reaction?
In Love
Not Sure


Scroll To Top